For more than twenty-five years partners of SPR & Promotions have been selling products and services as news stories.
In 1999, USA Today reported that SPR & Promotions defines the art of integrated marketing, which is combining publicity with advertising to sell products and services.
SPR & Promotions theatrical events have captured the imagination of the press around the world. SPR & Promotions through well staged theatrical events launched the Nostalgia Channel, the first classic cable film channel, by staging a classic Hollywood party that was attended by the great film stars of the 1940's, 1950's and 1960's, guided renowned sculptor Bill Mack to become the most successful selling artist in Japan for three years through a tribute to the late actress Marilyn Monroe and launched actress Sharon Stone's charity Planet Hope through a series of high profile galas.
Representing the City of Hollywood, Hollywood Chamber of Commerce SPR & Promotions through a well orchestrated press campaign help raise much needed money for the up keep and maintenance of the Hollywood Walk of Fame.
Mr. Dean Coleman is the owner and partner of SPR & Promotions LLC, a production & public relations company based in Las Vegas, NV and offices in Beverly Hills, CA. As a founding member and Vice President of CMX Sports and Entertainment in Las Vegas, Mr. Coleman has personally produced and co-promoted over fifteen major boxing fights with Don King Productions at Mandalay Bay, MGM, Caesars Palace, Bally’s, Thomas & Mack, Boardwalk Hall in Atlantic City, Madison Square Garden in New York City, and Miami Convention Center. The most notable of these events were the Jones-Tarver I & II, Holyfield-Ruiz, Holyfield-Lewis, Ruiz-Klitschko, The Magnificent Eight championship bouts headlining Hopkins-Joppy, Trinidad-Wright, Judah-Spinks I, and Hopkins-De La Hoya. In addition, Mr. Coleman is well known for his public relations achievements in the entertainment realm which include major publicity events with stars such as Sharon Stone, Elizabeth Taylor, Sean Penn, Michael and Janet Jackson and the Jackson family, Don King, Mike Tyson, and Oscar De La Hoya. Mr. Coleman organized the official after parties for Super Bowl XXXVIII in Houston and Super Bowl XXXIX in Jacksonville, the launch of CMX Studios here in Las Vegas, and numerous official Academy Awards after parties, most notable of which was the re-creation of the first ever Academy Awards held in the Roosevelt Hotel in 1929, which received worldwide attention and acclaim. Mr. Coleman also produced concerts in Las Vegas for a variety of artists, including R&B artist Rihanna, Ashanti, rapper Snoop Dogg, Lil Jon & the Eastside Boyz, and Brian McKnight in Atlantic City. Mr. Coleman brings with him a depth of experience in the entertainment field as an actor, public relations professional, and liaison to some of the major Hollywood celebrities today. Dean Coleman has been described by the news media as a successful public relations specialist for his exceptional ability to develop paramount commercial promotions and major events.